TV News
Investigations And Projects
Highway Hazards And
Commuting Survival Strategies
Television stations have created many projects and stories that help viewers improve
their commutes to work and watch out for driving dangers.
|
The
Street Zapper Documents Speeding, Dangerous Drivers |
|
|
Motorists speeding through residential neighborhoods endanger the people who live
there, particularly the children. News managers at WTOL-TV, Toledo, developed an
innovative feature that addressed the viewers' frustrations. They purchased a radar gun,
timed the speeders, and confronted them. |
|
|
An
Investigator's Test: Dangerously Dim Headlights |
|
In Boston, an investigation by WHDH-TV revealed that your automobile
headlights are probably not as bright and reliable as you assume they are. It
can be tragic for the walker and the driver if the driver doesn't have enough light to see
there is someone on the road in front of him. |
|
Investigators Revealed
Dangerous Tires |
|
In Houston, KHOU-TV raised major questions about whether
certain Firestone tires were unsafe. |
|
Driving
Hazard: Dangerous Highways |
|
In every area there are certain places that are the most
dangerous for drivers. Year after year these are the spots where accidents are most
likely to occur. The driver who understands these hazards may have a better chance
of avoiding a devastating crash. |
|
Driving Hazard: Dangerous
Vehicles |
|
Parts of a car --- from the tires to the brakes --- can fail
when a driver needs them most. |
|
Beating
The System: Traffic Offenders Get Off |
|
Several stations have done investigative reports on problems
with speeders and drunk drivers having the charges dismissed. It's outrageous that the
most flagrant offenders sometimes go unpunished. |
|
Checking
the Emergency Response:
Truck's Chemical Spill Stopped Traffic |
|
The Chicago government's emergency response to a major public
safety disruption was examined by WGN-TV. "Danger Downwind" analyzed a big
traffic accident. A tanker truck overturned during a morning rush hour. Hundreds of
commuters were stranded in their cars. Trains were stopped. High-rise apartments
were evacuated as a toxic cloud spread across the area. |
|
Upgrade and Differentiate Your
Traffic Coverage |
|
Accurate and up-to-the minute information offered in an
interesting way is valuable to people who will be driving on the highways. |
|
At
The Edge of Gridlock: A Traffic Congestion Project |
|
In San Francisco, KPIX-TV ran a month-long investigation of
traffic traumas and the possibility that mass transit might offer a solution. |
|
A Life-Saving Campaign: Drive
4 Life |
|
A campaign to reduce the high number of motor vehicle
accidents in South Carolina was created by the managers at WYFF-TV, Greenville. |
|
Teen
Driving Project Draws Very Well |
|
A project on the dangers of teen drinking and
driving, and teenagers' basic driving problems connected with viewers at WFSB-TV,
Hartford. They had strong firsthand testimony from an injured girl, advice from a
driving expert, and extensive promotion. |
|
|
Upgrade and Differentiate
Your Traffic Coverage
Traffic headaches --- in the city and the suburbs --- often score high on
your viewers' lists of public problems. These issues are quite relevant to people --- they
directly experience them every day.
Here are approaches to covering traffic in interesting ways the details of a traffic
e-mail service.
Traffic reports offer conditions, features, and
fun
In Chicago, WMAQ-TV has had a heavy emphasis on traffic and weather in
the morning.
"We do as many as 20 traffic reports in our two-hour morning news block," said
Bill Keller, the full-time traffic reporter who also reports feature stories.
They vary their on air presentation.
Two or three days a week, Keller is out on the road either at a feature, or standing by an
expressway, or up in the helicopter. Sometimes he reports from the studio. It is never the
same thing from one day to the next.
There is a difference between how the radio and the television
audiences will use a traffic service.
"For many years, people have been doing radio traffic reports on TV. We wanted to do
it differently. The home viewer has a different need than the person who is sitting in his
car," said Keller.
"If it is a normal rush hour, and it normally takes you 45 minutes, we'll say it is a
normal rush hour --- that it's heavy, which is the way it normally is," he explained.
Chicago has a substantial number of in-bound and an out-bound commutes.
"In Chicago, there is a definitive starting point and an end point.
We are able to accurately give people travel times, which is what Chicagoans really
need," said Keller.
The Illinois Department of Transportation has sensors along the major roads. These sensors
provide real time information.
The travel times appear frequently in the newscasts. They are used as
bumps into the commercial breaks and run as crawls on the bottom of the screen.
"When people are in their cars, the radio traffic reporter reads the travel times,
and it can take 1:00 to 1:30 to get through the whole list," said Keller.
"For the person sitting on their couch in the morning, they may not need travel
times, because they may not be commuting to work. We are giving viewers the information,
but we are not wasting part of our morning news block reading it to them," he said.
Keller's reports focus on major disruptions that will impact people.
"What I usually report on are hot spots --- accidents, stalled cars, car fires ---
all the usual mayhem. We want to report on things that will definitely affect your commute
to work," he said.
Commuter Crew augments coverage,
involves viewers
The station is soliciting viewers to be part of its new Commuter
Crew.
"This is a chance for our viewers to get involved. They call from their car and we
put them on the air. We do phoners with them from their cars," explained Keller.
Viewers can log onto NBC5.com and click on the Traffic Page, where they
can get real time traffic information.
To apply for the Commuter Crew, people enter their names,
phone numbers, and information on what routes they take and what time of the morning they
are on the road.
"If we have something on a particular expressway, we can go into our database and see
who normally takes it at that time. We can call them, or they have a number where they can
call us," he explained.
It gives the station first-person reports of conditions from the middle
of the problems.
"Whenever we have a big weather situation, we call the Department of Transportation
and do a phoner with them. We can now call people in their cars and ask them what the
conditions are actually like out there," said Keller.
"We want them to tell us what they are experiencing. It may be much worse or much
better than we are reporting," he added.
As the Commuter Crew
got off the ground, the producers initiated the calls. They hoped that eventually
members would call and function almost like traffic tipsters.
"It is a chance for audience involvement. We want to get to know these people. We'll
ask where they work, what they do, and how their morning commute is going this morning.
Even if it is a normal commute, that is fine, because people who take that expressway can
look for a normal trip in," Keller explained.
They began averaging two or three Commuter
Crew phoners a week.
It was especially helpful during a storm.
"The weather forecasting is so good these days, our team was able to predict exactly
when the storm was going to hit --- and it hit during the morning rush hour," said
Keller.
They predicted more snow to the south of the city. The night before he set up a Commuter Crew phoner with someone who drove in from one of the
southwest suburbs.
"We had a live phoner on the air from someone who was on one of the worst roads. We
timed it so they were able to provide us with information right when they were in the
thick of it," he added.
It is important to pre-screen the people who have volunteered to do the
phoners.
Keller stressed that you don't want any unpleasant surprises on live television.
"It's important to know if their personality fits and whether or not they are going
to be able to communicate with us in a way the viewers will respond to," he
explained.
Garage of the week reached men
Another experimental element of the WMAQ traffic franchise was the Xtreme Garage Challenge. The segment ran once a
week.
Keller is a former producer, and said he approaches the job the way a producer would.
"I look for ways to vary our presentation. I like doing feature pieces, and this is a
lot of fun," he explained.
"There are 'men zones' --- basements, attics and garages. Guys love stuff like
this," he laughs.
Garage participants were recruited online. They were asked to
attach a computer image of their garage (if it was available) with their e-mail. They
described their space and include name, address, and phone number.
If they were chosen, Keller visited, and their special space was shown on television.
They kicked off the segment live from a man's six-car garage/workshop.
Keller said, "It had a tiled floor, was heated and had a mini-bar. Another guy turned
his garage into a sports shrine. He had the infield of Wrigley Field painted on his floor
--- to scale. All his memorabilia was displayed."
Another piece featured a woman who lived in a high-rise and didn't have a garage.
"She rents a garage across the alley to use it as a patio! These are just fun little
features," he said.
The response was good, he added.
"Don't approach the traffic
franchise like radio traffic. It is not radio traffic, and you must approach it a little
differently. |
|
|
Bill Keller
WMAQ-TV |
This traffic reporter stressed the need to keep in mind the
many viewers who didn't need specific road conditions at the time they were watching.
He said, "The people who are watching on TV are still maybe a half an hour from
getting in their car. A portion of them are not even commuting. That's where things like
the Xtreme Garage Challenge and the Commuter
Crew come in. It keeps it interesting."
When the circus was in Chicago, Keller did the last hour of traffic reports from the
circus.
"It keeps it relevant to the person who is not commuting. There is a good segment of
the audience not commuting," he added.
"The last thing we want to do is go through a litany of road conditions going from
Point A to Point D. If I were a viewer, I would tune to something else. We're trying to
keep it as an 'executive summary.' Or if we're out doing something fun, we will show
viewers that, too," he said.
Listen to your viewers
Feedback from the people caught in the motoring mess is critical to the
success of traffic reporting that goes beyond just the conditions at the hour.
Traffic trouble spots were investigated and explained in a weekly
report on WTVJ-TV, Miami. Traffic Busters was placed in the 5:30 p.m. news each
Monday.
Many of the topics were suggested by drivers.
Reports included:
Citizen activist won a light. Six people in five years died
at a dangerous intersection. A woman involved in one accident led a campaign to have a
light installed.
Construction trouble point. This highway headache caused motorists
great delays and tension. When it was finally finished it would --- hopefully --- help
them move briskly on their way.
Viewers were urged to find car pool partners by using the online
bulletin board of WTVJ.
The Carpool Connection was pitched as a way to save money
and reduce the stress of getting to work.
Station and newspaper partner on traffic site
In Washington, WRC-TV's Web site partnered with washingtonpost.com for
traffic updates, information and opinion sharing.
A person clicking on "Traffic" at the station's home page was linked
directly to pages at the site which was maintained at the paper.
Driver comments and questions were a central features.
This included Traffic Talk bulletin boards where people could "share your war stories
and weigh in on the many issues facing D.C., Maryland and Virginia commuters."
Partnering with the paper gave WRC online access to Dr. Gridlock, a very popular traffic
column. Dr. Gridlock was veteran reporter and editor Ron Shaffer.
Dr. Gridlock drew many letters from interested and concerned drivers.
The result was a full discussion of all the issues facing commuters.
Typical subjects included:
--- Subway security. What do I do if I discover an abandoned
briefcase? (1) pull the emergency alarm, leaving us stranded in the middle of the tracks;
(2) alert security at the next station; or (3) call the conductor?
--- Driver education advice. What are the names of the driving
schools which offer defensive driving?
When you checked the column titles in his archive of articles, you really
could see the wide range of strong material that can be covered by a traffic beat.
Some examples:
--- High-power headlights create serious hazard for blinded drivers.
--- E-ZPass can be your ticket to hassle-free travel.
--- Parkway's engineering challenged.
--- Tips for protecting vehicles, valuables at commuter lots.
--- Commuting the sentence: audio books can help break the monotony of driving.
--- Readers toss out ideas for dealing with littering.
--- Key Bridge drivers look for a sign.
See: Dr.
Gridlock at the Washington Post
E-mails give user-specific information
Commuters could create their own customized traffic profile by going to
the Web site of KRON-TV, San Francisco.
KRON 4 TrafficWarn provided current information about
traffic conditions. The person who used the service didn't have to bother with all the
regional data that didn't impact his trip. This was useful material personalized for the
individual.
This was a tool that could make the daily commute quicker and easier.
"Our market is very large. When people in Marin county are going to and from the city
they don't really care about traffic on the eastern side of the bay," said Michael
Gay, Internet Coordinator.
"What we have done is to eliminate areas that people don't care about for their
commute," he explained.
"When building Web sites, the
single most important thing is customization. That's what gets people to come back.
"In looking at what was being done with traffic, we realized the biggest thing that
was lacking was being able to see only what you want to see." |
|
|
Michael Gay
KRON-TV |
The station partnered with a California software company
to develop an individualized e-mail service.
People accessed the traffic page online and went through and customized the routes they
took in order to get to and from work each day. They also selected the times they
traveled.
"Each day we e-mail them with the current traffic report for them. They get it before
they leave the office or home," said Gay.
The e-mail portion of the service was free. People who wanted the
data sent to their wireless devices paid a monthly fee of $4.95.
"The Internet is not broadcasting. We are narrowcasting when it comes
to the Web. We do it with our weather forecasts and all kinds of different products.
Traffic is the most recent one we launched, and it may be the most effective," he
added.
TrafficWarn used information provided by the California Highway Patrol on
all traffic calls they respond to, and added traffic information from Shadow Broadcast to
provide custom traffic reports.
Registration was about two-to-one male to female. Ages ranged from under
18 to 65+.
"People across the board are interested in traffic," said Gay.
He believed it is an excellent technique for brand extension.
E-mail's biggest impact is at work
People who were utilizing the service were most interested in the
afternoon commute.
Gay said there weren't that many people who jumped online before they left the house in
the morning.
"But when you're getting ready to leave the office, the chances of going online are
much higher," he explained.
"In the Bay Area, our morning commute is a lot longer than the evening commute. It
starts at 5:30 a.m. and ends at 10," he said.
With the time difference, people had to get to work early to do business with the East
Coast.
The evening commute was much more condensed --- lasting roughly from 4 to 7 p.m. --- so
roads might be more congested.
Mike Crossfield, President of Universal Software Systems, said because the system was
already set up with the California Highway Patrol data, they planned to roll it out to
other California television stations.
"The service can be custom-branded to match the look and feel of the TV station, so
it looks like they have engineered this for themselves," he said.
March 18, 2002
Return to top of page.
At The Edge of Gridlock:
Traffic Congestion
VOLUME IX, NUMBER 9
FEBRUARY 27, 1989
A major project examining traffic headaches and mass transit
possibilities was produced by KPIX-TV, San Francisco.
Traffic frustrations touch many viewers. This project was directly relevant to their daily
lives. It was not one more non-surprising story --- not another "someone robbed a
liquor store on the wrong side of town."
"In almost every survey which is done in the Bay Area asking
residents what the Number One problem is, transportation is always cited as the Number One
issue," said Peter Maroney, News Director.
The San Francisco Bay separates many of the communities and there are long
bridge approaches to the city.
"It is primarily the bridges which back things up, but the population growth has been
so phenomenal in the Bay Area that it has outstripped the capacity of the highways,"
he added.
The station ran a month-long campaign featuring news reports,
announcements, and extensive alliances with other media companies, and public agencies.
The campaign built to a day dedicated to mass transit.
"It's similar to the Great American Smokeout Day," said VP/GM Carolyn Wean.
Motorists who normally drove alone were be urged to try an alternative --- car pool or
mass transit --- on February 28th. The hope was: If they do it once, they might do it
again. And, again.
Station adapted an advocacy approach
Wean said the role of a TV station was multi-faceted --- to provide
entertainment, to be a news source, and to put a spotlight on the important community
issues.
"When you choose things which really concern people, it reminds the community you are
involved and you are concerned. That goes a long way towards building loyalty," she
said.
"We decided to take a very strong advocacy position," Maroney
said.
"As a station, we are attempting to position ourselves as being an advocate for
long-term solutions, as well as short-term solutions," he said. He added they were
doing that on all fronts, in all programming," he added.
Partners were recruited
The television managers recruited a major media partner, plus public
agencies and corporations and got them involved in the project.
They met first with the major transit agencies to see if they'd be interested. The 20
transit agencies came up with 25 free year-long regional transit passes which the station
gave away as prizes.
Secondly, they approached the Bay Area Council --- a think tank supported by major
companies.
"We used them to pull together all kinds of corporations. This is a huge corporate
issue," said Special Projects Producer Candy Meyers.
Next, they talked to the officials of the surrounding municipalities, who quickly
supported the project.
Finally, one of the most important elements in the campaign: KPIX teamed
up with KCBS-AM which had the most active radio traffic reporting outlet in the area.
"In drive time, news and talk radio is going to be able to reach commuters more than
TV can. KCBS has 24-hour traffic reporting which ties in nicely," she added.
Promotion was crucial to the project.
"We told the transit agencies we weren't going to do this unless they promoted the
heck out of it," Meyers explained.
There eventually were "Beat the Back Up" banners at Golden Gate
Bridge and at the Bay Bridge --- promotion it would have been hard to buy.
The cross-promotion with KCBS worked well, too. KCBS ran public service
announcements which carried KPIX's call letters.
Maroney said, "We are working hand in hand to do stories which promote each other,
too. When we do a story in our Nightcast, we remind people they can tune in KCBS the next
day and hear traffic reports on their way to work. During those traffic reports, KCBS is
telling listeners what to expect in our reports at 6 and 11 that night."
Bumper sticker survey stimulated interaction
One of the most unique elements was the "Beat the Back Up
Day" bumper sticker which was distributed at a chain of grocery stores and a chain of
gas stations. This device reinforced the campaign and the station.
The sticker served several purposes:
1. It, of course, promoted the event.
2. On the back of the sticker was a survey on transportation attitudes.
"We can get a good baseline of information," said Meyers. It asked people what
they were willing to do to solve the traffic problem --- pay more in sales tax, gas tax,
etc.
"We're going to use the results of that poll to do editorials and take it to the
governor's office," added Maroney.
3. Surveys which were returned were used to draw names for prize trips to
"traffic-free places." The contest was run on the station's Evening Magazine.
"It's an incentive for people to put the stickers on their car, to mail them in, and
also to watch our programming," said Meyers.
Traffic subjects were varied
The stories explaining traffic issues ran in the 6 p.m. news. They
were interesting --- not the run-of-the-mill transportation stories.
Worst Case Scenario. A typical traffic report in the year 2010.
They researched what the traffic conditions would be like in the 21st century, wrote it up
like an actual report, and sent it over to KCBS to be recorded up in one of their traffic
planes --- as if it were a day in 2010.
The report talked about the number of hours of commute in a day and suggested people who
were stuck in the traffic jam have their office fax them some work to their car! It also
showed 10-lane freeways running at peak capacity --- 30 mph.
Commuter Race. This pitted a solo driver against a BART commuter.
They left the same area at the same time.
"We compared their commutes in terms of time, convenience, cost, and stress. The BART
commuter paid less and got there 15 minutes earlier," Meyers said.
Physical Impact. They took a man who alternates between driving and
taking the bus and wired him up with a portable EKG and blood pressure monitor.
"We rode with him as he drove along in his car in a huge traffic jam," said
Meyers.
The next day, they did the same on the bus to see the difference in stress.
"It was pretty substantial. There was a 30 to 40 point difference. The bus was much
less stressful," she said.
Anatomy of a Traffic Jam.
"The premise was that even when there are no accidents, there are still huge traffic
jams," she explained.
Why was that? What they found was individuals' driving habits added to traffic jams, such
as driving too slowly, pulling off freeways and re-merging, or suddenly changing lanes.
They also showed what people could do to minimize the problem.
Car As Kingdom. So many people are spending so much time in their
cars, they are equipping them like a second home with computers, fax machines, and car
phones.
Traffic Dollars. Traffic is costs a region lost hours and lost jobs
when business which locate elsewhere. This focused on a doctor who got stuck in a traffic
jam on the Bay Bridge. He couldn't get to surgery and called on his car phone and told
them not to put the patient under anesthesia. Unfortunately, the patient was already
under.
"We tabulated how many dollars were lost because of that traffic jam," Meyers
explained.
Highway Heroes. Planners who were finally planning with traffic in
mind when they put up big developments.
Psychological Impact. The telltale signs of commuter stress. Five
warning signs of road stress. How you can comfort yourself.
Air Quality. Pollution from autos.
Why Drive Alone. How to get in a car pool and why people don't join
them.
Truck Problems. "San Francisco has the busiest truck corridor
in the nation," said Meyers. The problems this raises. Plans to limit trucks during
peak commuting hours.
Commute of the Future.
"Companies are now offering not only health and retirement benefits, but commute
benefits as well," said Meyers. Pacific Bell, for example, offered discount books and
shuttle services.
"They're also getting into tele-commuting, which lets people stay at home and work on
a computer," she explained.
Water Transportation. The Bay as an unused freeway.
Commuter's Worst Nightmares. The station began soliciting the worst
nightmares a month earlier, asking people to send their stories.
"We're going to use these personal stories as springboards to discuss solutions to
Bay Area traffic problems," said Meyers.
Project became an on-going commitment
"It is incredible how much we have already learned about this. It's
been a real education," said News Director Maroney.
"We knew a lot already having done a series last year on the ten worst traffic jams.
But, this has taken us far beyond that in terms of getting up on the learning curve about
the issues," he said.
Some elements of the campaign lived on beyond the actual project.
For example, KPIX did a commuter forecast in the 11 o'clock show. They talked about road
conditions, road repair, transit problems, changes in transit schedules and how weather
will affect transit the next day.
Maroney explained that would continue, and they would continue to report on transit
issues.
"We've done it in the past, but we'll be doing more showcasing of it," he added.
Would people change their habits?
While the managers had hoped to have a big impact with their "Beat
the Back Up Day," Maroney conceded it was very difficult to get people to change
their commuting patterns.
"In California, people love their cars. They love to get in their cars and drive
alone on the freeway. To convince people to change that behavior --- even for one day ---
is a gimmick. But, it may convince some people it isn't so bad and they can actually save
money," he said.
For example, for the commuter who drove, bridge tolls were $2.00 a day and parking could
run $5.00. You could take the ferry round-trip for half that.
February 27, 1989
Return to top of page.
A Life-Saving Campaign
Drive 4 Life
People driving today face many hazards ranging from aggressive
out-of-control individuals to drunks to hazardous highways. This is a problem that impacts
and interests most of your viewers.
Here are the specifics of a project that is designed to save lives and increase driving
safety.
Drivers are educated about the dangers
A year-long campaign to reduce the high number of motor vehicle
accidents in South Carolina has been launched by the managers at WYFF-TV, Greenville.
"In meeting with community leaders and law enforcement, we discovered
we have a very high fatality rate on our highways, and particularly on the secondary
roads," says News Director Andy Still.
The state is tied for second place in the nation for its death rate on
highways.
Most of the deaths are occurring on secondary roads, even though that's not where most of
the traffic is. More than 65 percent of all South Carolina roads --- some 25,000 miles ---
are secondary roads. The problem is that most of the highway money ends up being spent on
interstates.
"The secondary roads are narrow and often don't have shoulders. Plus, there are many
people driving at high speeds," he says.
"Driving safety is a huge
problem, and it hits everybody. Almost everyone drives. Insurance rates are up because
accident rates are up. It basically comes down to bad driving combined with bad
roads." |
|
|
Andy Still
News Director, WYFF-TV |
Station aggressively stays in
touch with community
The idea for the Drive 4 Life project came out of the ongoing community
meetings that the station's managers hold throughout the year.
Still explains, "We have a deep dedication to community service. We meet once every
quarter with community leaders from different parts of our hyphenated market."
The station representatives include those who are responsible for PSAs,
managers and newspeople. They want to keep on top of what key leaders feel are important
issues before those issues are part of the general news.
"A lot of what we get is information on festivals that are coming up or community
events, but we also get information on real issues," says Still.
For example, if the local relief agencies are seeing an increase in the number of homeless
on the street, the station managers want to know about it. If health officials are worried
there may not be enough beds to treat influenza victims, this is important for the station
to act on.
"We hear about some real deep issues and problems that might come up that we are able
to discover beforehand and do stories on," Still explains.
Another significant campaign that came from this process was the highly
successful News 4 FireWatch.
Following a string of fire deaths, the station devoted resources to educating the public
about fire safety. The campaign continued across several years, and reached many, many
people.
"We had days where we sold smoke detectors at cost. We ended up selling about 200,000
of them," Still adds.
Highway safety covers many issues
The news managers realized there would be many possible stories that would
come under the umbrella of Drive 4 Life.
"It could be anything from an anchor going to driving school to tips and PSAs to
looking at specific problem areas," says Still.
The news team had done stories on cross-over accidents on the interstates
--- accidents that happen when drivers fall asleep or lose control of their vehicle and
cross into oncoming traffic. The news reports helped lead to the installation of cable
barriers to prevent cars from crossing over.
The managers hope to have a similar impact here with this project. "We are doing PSAs
and news stories that basically deal with how to help people keep from killing themselves
on the road," says Still.
Some information is very basic --- safe driving tips that serve as
reminders to everyone.
In one PSA, meteorologist John Cessarich speaks to viewers from a car.
He offers some basic ideas:
--- Plan ahead. Cut down on distractions such as talking on the phone,
looking at a map or eating.
--- Be alert. Constantly watch what's ahead of you.
--- Anticipate traffic patterns and road conditions.
--- Adjust the mirrors. Avoid blind spots. Stay alert by checking the mirrors often.
Cessarich's bottom line to viewers: "So pay attention, keep your mind
focused on driving. WYFF wants you to Drive 4 Life."
In-depth material is covered in news packages.
There is no set number of stories or specific time when pieces will air.
"There are a number of things we will do throughout the year to heighten the
awareness of driving safely," says Still.
One piece showed viewers how they could drive more safely by leaving
more room between their car and the vehicle in front of them.
Police traffic statistics showed that 600 times in 2001, Greenville drivers couldn't stop
in time to avoid running into the vehicle in front of them.
A police officer showed reporter Tim Waller the problem at a stoplight. As the vehicles
lined up, some were clearly too close to those in front of them. The policeman suggested
drivers should allow a car length for every 10 miles of speed.
A simple, effective rule of thumb: If you can't see the rear tires of the vehicle in front
of you, you're too close.
Investigation: Small Roads, Big Danger
An investigation looked at the reasons for the high number of
fatalities on secondary roads.
This ran during February.
South Carolina's motor vehicle death rate is 60 percent higher than the national average,
with most of the deaths happening on the secondary roads.
"The most dangerous roads in South Carolina aren't city boulevards or urban
interstates, but the two-lane secondary roads that most folks drive on every day,"
said reporter Chris Cifatte.
"Small Roads, Big Danger" included:
Personal example. A man who was involved in a serious crash and
lived told his story. A car with five teenagers hit his car on a narrow, rain-slick road.
One of the teenagers died. The man said, "You don't have any where to go, you're off
the road or in the other lane."
Demonstrations. The reporter used a tape measure to document the
width of the highway where the man was injured. The nat sound: "We have 9 feet, six
inches of useable space." That was just one lane.
To convey just how narrow these roads are, Cifatte did a standup in front of a typical
two-car garage. It was twenty-one feet wide. It was about the width of a road through the
country. The two cars in the garage fit snugly inside.
"So you have two cars driving down the road sharing about this much space," he
said.
You also felt how narrow the space was when you saw eight foot-wide school buses moving
swiftly past, running in lanes just a little more than nine feet wide.
Authority. The danger was confirmed by an expert, a Clemson
University researcher who had studied this for two years. He said that narrow lanes,
uneven shoulders and obstacles too close to the road are some of the things that make
secondary roads so deadly.
Lawmakers were slow to endorse a solution. It would take substantial amounts of taxpayer
money, including raising the gasoline tax, to pay to widen roads and shoulders and install
guardrails.
April 8, 2002
Return to top of page.
Checking the Emergency Response:
Truck's Chemical Spill Stopped Traffic
The Chicago government's emergency response to a major public safety
disruption was examined by WGN-TV.
"Danger Downwind" analyzed a big traffic accident.
A tanker truck overturned during a morning rush hour in August, 2001, on one of the
city's busiest expressways. The Dan Ryan was shut down for hours. Hundreds of
commuters were stranded in their cars. Trains were eventually stopped. Nearby
high-rise apartments were evacuated as a toxic cloud spread across the area.
It was an emergency with many facets.
"At first it appeared to be just a bad accident. Then it became an environmental
problem because there was a chemical leaking, and a cloud of chemicals drifted over the
area as the commuter trains passed through," said News Director Carol Fowler.
The news team members took all the time needed to fully investigate what
happened.
| "This investigation was a great example of
taking a story that was major news that day, waiting for the dust to settle, and going
back and asking the question, 'What really happened here?'" |
|
Carol Fowler
News Director, WGN-TV |
Crisis responders' actions were
precisely documented
The investigative team set out to create a timeline. The goal
was to establish a minute-by-minute account of what happened, and how the emergency
personnel responded.
"We looked at why they made the decisions they made," said Fowler.
Right after the incident, investigative producer Jason Jedlinski began
checking the emergency response.
"We started looking at it, because we weren't sure how it happened. We knew a truck
had overturned on the highway, and the next thing there was a huge cloud," he said.
The truck swerved out of control, flipped on its side, slammed into a barrier, and caught
fire at 6:45 a.m. At 7:05, there was an explosion and a cloud of ammonia vapors spread.
Jedlinski said, "Our initial suspicion was the fire department could have started,
accelerated, or otherwise caused this to happen by mishandling the situation. When our
helicopter got there, it was an overturned truck. When the fire department got there,
there was a huge cloud. We wondered if a mistake was made that turned this into a
disaster," he said.
The live coverage airchecks provided a foundation of information and
video.
"We had the video. But it was a huge undertaking for our investigative unit to
dissect what had happened, and go back and construct a timeline," said Fowler.
Response times were scrutinized closely.
In checking their video of the incident, the newspeople found vital equipment actually
arrived on the scene sooner than the city computer said it did.
Key public records, including dispatch logs, were requested.
Then the 9/11 atrocities happened, and the expressway investigation was put on hold.
"The time spent investigating terrorism for the next few months allowed the various
agencies to get their documents together and respond to our requests. In the end, we had
over a four-inch stack of paperwork," said Jedlinski.
Each time they received a response from an agency, they would find new
leads in the material. Often when one agency would not release records, the same or
related documents would be among the papers released by another agency.
Many departments had useful records.
"Of course you are going to check with the highway patrol and the environmental
authorities, but you might not think to check with the Sewer Department," he said.
The Sewer Department workers stopped up the drainage tunnels running under the expressway
to keep the chemical from going into the river and killing fish.
"Everywhere we looked there was another agency we could check with," he added.
There were many incident debriefings done by the 18 local, state and
federal agencies that responded.
The minutes from those meetings showed problems, including:
--- A delay in identifying the chemical.
--- Failure to communicate just how toxic it was.
--- Confusion over command structure and who was on the scene.
When the news team returned to the expressway issue, 9/11 had given the
probe new urgency.
How prepared were Chicago's first responders to handle a Hazmat incident?
What kind of safeguards existed in the licensing process for driver's licenses and permits
for hauling hazardous materials?
"As we wrote the story, we wanted to make sure we didn't get into scaring people or
to make it worse than it was," Jedlinski added.
The former fire commander (now retired) who created the hazardous
materials squad analyzed the response.
It was 20 minutes into the emergency when the expressway was ordered shut down. It took an
additional 20 minutes to accomplish it. Several trains went through the toxic smoke. One
bus was stopped for several minutes in the smoke. High rises were evacuated after the
toxic plume was no longer visible.
The former chief said, "All these people are probably too close ... You can't wait
until people start falling over to say, 'Maybe we should have gotten you out of the
way.'"
"Some of the things we didn't get into. We learned ambulances were sent into the hot
zone on the wrong side of the highway. They had to be decontaminated because they were in
the path of the fumes," Jedlinski said.
Look at the communications
Jedlinski feels that other stations' investigators looking at Hazmat
responses should focus on the communications (particularly communication between
agencies).
"It wasn't that they weren't trained to fight it. The problem was they didn't start
making decisions about evacuations or shutting down the commuter train running through the
middle of the cloud, until after they had contained the threat," he said.
"Once they knocked down the big cloud, that's when the wheels started turning. It may
take 45 or 50 minutes to marshal those resources, but is there a way it can be done faster
in the future?" he asked.
With the decision to shut down the trains, there were 10 to 15 minutes
between the decision and the time it actually happened.
Jedlinski said, "Is there a way to speed that up? Communication and cooperation are
vital. Everyone was quick to point out that there were no turf wars here. No one was
getting territorial about who was in charge. Everyone cooperated. What we saw was more of
a lack of ability to communicate effectively or to get a unified message out."
In his narration, anchor Steve Sanders said, "Despite the good outcome, we found
transit riders put at risk by numerous breakdowns in communication between agencies."
Another area where communication was important was in determining the
type of chemical involved.
On the fire dispatch tape, a commander reports, "The only thing I can get from the
driver is 3,000 pounds of a flammable liquid."
Actually it was 33,000 pounds. The driver had no real idea what he was hauling.
"There was a lack of communication as to what it was. In this case, it was toxic, but
it was not deadly or anything extremely poisonous. But, had it been, would people have
known?" he asks.
Conclusion: Tough situation, room for
improvement
The story did not turn out to be a damning indictment. But the next
Hazmat/traffic mess could be handled better. The emergency teams were lucky the chemical
wasn't more toxic.
Sanders felt they did a "pretty good job."
Jedlinski said, "Our ultimate conclusion was we're reasonably prepared. But had this
been something more dangerous, this response would not have been adequate. If this was
some kind of chemical weapon, we would have been in big trouble."
WGN also raised the fact there was only one Hazmat truck available.
It was the backup unit without computers. The main truck was out of service for
maintenance.
Chicago is so big it can take too long for the one unit to get to a scene.
"Had this been something planned, or a chemical weapon, and if there was an incident
somewhere else in the city, who would have been able to respond to that?" he asks.
An online opinion poll asked people whether money should be spent to build
a second station to deal with Hazmat incidents. People were in favor of it.
The driver and trucking company were penalized
A second segment of "Danger Down-wind" looked at the truck
that caused the whole mess. (Besides the outrageous statement this made about highway
safety, this showed how easily terrorists could get ahold of trucks and fill them with
explosives.)
The driver had received his license using the identity of a dead man!
He was a Mexican national who entered the U.S. through Canada.
"He got his driver's license by purchasing the identity of a man who had been dead
for seven years. As we investigated how that happened, we learned the Secretary of State's
Office in Illinois does not have a procedure for making sure that anyone who applies for a
license is not doing so under someone else's identity," said Fowler.
The state officials claimed they were trying to come up with a system
to check the validity of Social Security numbers.
"We proved that it is simply a matter of going on the Internet, and it takes a matter
of seconds. There is a Web site you can go to and enter a Social Security number, and
it'll say immediately whether that person is living or dead," she explained.
Driver Fernando Ruiz (real name) had incorrect entries in his logbook. He
had no shipping papers that would help emergency crews identify and handle the leaking
chemical.
He served four months in prison and was deported to Mexico.
The trucking company was not licensed to haul hazardous materials. It was
fined more than $2,000. Its federal motor carrier authority was suspended.
Emergency response lessons apply to possible
terrorism incident
The news team also looked at the incident as one that might hold
lessons larger than a Hazmat crisis.
"In this post 9/11 environment, we are always looking for ways we can be better
prepared for terrorism," said anchor Sanders, who reported the piece.
He added, "I thought the story provided a window for us to take a look at how
Chicago's first responders dealt with a dangerous situation."
Chicago could easily be a prime target for attacks. It is America's third largest city,
and with all the high-rise buildings, mass transit and interstate highways, Sanders saw it
as a target-rich environment.
| "This was not a terrorist incident, but in
terms of the emergency response, it might as well have been a trial run for
terrorism." |
|
Steve Sanders
Anchor, WGN-TV |
May 27, 2002
Return to top of page.
Official response system failed, people
drowned
Serious weaknesses in the local emergency response
system were documented in 1997 by KCRA-TV, Sacramento.
Severe floods did widespread damage and people drowned.
When massive winter floods threatened, some elected and appointed officials failed.
Agencies that were supposedly monitoring the water levels did not properly warn the people
in danger.
News Director Bill Bauman created a team to investigate.
They began by putting together a very specific timeline of when decisions had been made,
warnings issued, evacuations ordered and lives lost. They built their documentation by
including all faxes received, and a careful logging of the airchecks of the live coverage
during the emergency.
It was a story of chaos and confusion that cost lives.
The investigation was wrapped up with a half-hour special that ran on a Sunday night at
6:30. Many viewers were interested. The show did an 11 rating/26 share.
Bauman and his investigative reporter explained to The Rundown exactly how they conducted
this major investigation.
You can retrieve the
story here in our story database.
c
The Street Zapper Documents
Speeding, Dangerous Drivers
Motorists speeding through residential neighborhoods endanger the people who live
there, particularly the children. The neighbors look for the police to enforce the speed
limits and are frustrated when enforcement is not aggressive.
Here is how the news managers at WTOL-TV, Toledo, developed an innovative feature that
addressed the viewers' frustrations.
SOS: Streets of Speed
"This is one of those low effort/high payoff franchises," said WTOL-TV News
Director C.J Beutien.
He explained, "Everybody is always looking for some kind of series or franchise we
can do that hasn't been done 100 times before. We were looking for what is unique to
Toledo."
They were brainstorming for sweeps. Several staff members mentioned doing something on
motorists and the problem of "maniac motorists." Beutien felt that just going
out and videotaping people doing dumb things as they were driving wouldn't have much of an
impact.
One day he saw a radar gun advertised for sale in a mail order
catalog.
"It was for people who wanted to check how fast their golf swing was or if they were
at a race track and they wanted to see how fast the cars were going," he explained.
Beutien ordered a radar gun, intending to do speed checks in different neighborhoods.
Viewers were invited to report speeding problems in their
neighborhood. The station would send the Street Zapper to document the
hazard. Announcements ran on air and the station's Web site.
"I don't think any of us expected it to have
this overwhelmingly huge response.
"The first day we mentioned it, we got over 200 e-mails." |
|
C.J. Beutien
News Director, WTOL-TV |
They had given away trips and all kinds of things, and might typically
receive 300 or 400 e-mails in a week's time.
"What we found is there are a lot of people who are very frustrated about speeders
in their neighborhood. They have children who play in the front yard, and are worried
about a ball rolling into the street. If people go 25 mph, it's not so bad. But there is
always someone zipping through," he said.
Too often when someone calls the police about the problem, the
complaint seems to fall on deaf ears. Police departments only have so many
people they can devote to speed traps and only so many radar units to deploy.
"People were lined up to do this! We started it two weeks ago, and it generated even
more e-mails. When people see Channel 11 crews now, they mention Street Zapper. I don't
think I have ever had a project that connected this quickly," said Beutien.
It helped on a number of fronts:
Differentiation. People clearly identified the
Street Zapper with WTOL.
Interaction. Viewers visited the Web and
requested the station to come to their neighborhood. The invitation online was to
"Send us your SOS --- your Streets of Speed."
Serving the community. It shined a light on a
significant problem and got results.
Speeds documented, violators confronted
A news crew went to the neighborhood for several hours.
They kept track of all the cars shot with the radar gun.
They'd report something like: "For two hours, we were over on Barrington Drive, and
we measured the speed of 30 vehicles. Ninety-eight percent of them were going over the
speed limit. The speed limit is 25, but the average speed was 38.5 mph..."
The data also went on the Web site.
The person who sent the e-mail was introduced to the viewers.
The individual explained why the Street Zapper was needed in the neighborhood.
The violators were asked to explain their driving.
"We document the patterns with the radar gun, and then we confront the
motorists," said Beutien.
One newsperson had the radar gun, and the cars were videotaped going along the road. Using
a cell phone or two-way, the person with the gun called ahead to another crew stationed at
a stop sign up the road, and explained that "the black mini- van was going 42
mph" in the 25 mph zone.
The crew at the stop sign approached the drivers, and told them how fast they were
going.
People had many excuses. They were late for a doctor's appointment. They didn't realize
they were going so fast. A few were angry about being clocked.
The district city council person was interviewed for a reaction.
The elected officials were generally happy the station exposed the problem
and documented the speeding.
"They say that we are putting attention on a problem that really needs to be fixed.
All the feedback we have is that people are very thankful," said Beutien.
Beutien's advice: Make sure you purchase a good speed gun.
WTOL bought a Bushnell Speedster on the Internet for about $180.
"We've had the speed gun calibrated to make sure it is accurate," he said.
The news managers decided against calling it a "speed gun." Some women in
their focus group at the station didn't like calling something a "gun." They
decided on the "Street Zapper." The distinctive name connected with people. At
the end of the second week, they received about 60 new e-mails and every one Beutien read
called it the "Street Zapper."
An added bonus was that the project appealed to an attractive demo --- young mothers.
"The moms with the little kids are the most concerned, but it is of interest to older
people, too. Nobody likes speeders in their neighborhood," said Beutien.
He said that people were glad the station was putting a spotlight on the problem. Every
year there were children (and adults) struck by cars that were speeding.
"Although it wasn't our intention, the Street Zapper has become a star of Channel 11.
Are speeders going to go away? I don't think so. Is the concern about speeders going to go
away? I don't think so. This isn't a flash in the pan," said Beutien.
Other Liberty-owned stations also saw instant success
In Lubbock, KCBD-TV launched the franchise in its market.
They jump-started their project by going live from a location
where police said speeding was a problem.
"Immediately after the live broadcast at 6, we received 15 phone calls to our hotline
within the first five minutes --- and over 200 e-mails!" said Benji Snead, News
Director KCBD-TV, Lubbock.
Prior to the live shot, the newsroom managers had created a
hotline and a specially named e-mail: SOS@kcbd.com
"We obviously hit a nerve, because viewers really wanted us in their neighborhoods.
While we understand that we can't stop people from speeding, we hope to raise the
awareness of what appears to be a common problem in residential areas and school zones
here in Lubbock," he said.
This reaction followed the research.
"The research said people want news where they live, but that is a hard thing to
accomplish. This helps us do that, because we can go to your neighborhood, and there is a
common interest citywide --- no matter what neighborhood you live in. This lets us touch
that news image of news where you live. Weather is the only way we have been able to touch
that so far," said Snead.
| "It's a problem that I didn't think was as bad
as it really is. It is obviously something that people really care about." |
|
Benji Snead
News Director, KCBD-TV |
KCBD generated more attention by partnering with
a morning radio show.
"We sent a reporter and photographer out with a speed gun and did it live for about a
two-hour block off and on with the number one morning radio show in Lubbock," said
Snead.
Not all motorists were happy about being spotlighted.
"We had to blur out the finger we got from one man," he said.
Snead's advice: If you are reporting on people speeding, you
must make sure your own people are NOT speeding.
"People have called a few times saying they have seen our marked units speeding. They
have clocked our units speeding, and say 'You can't throw stones if you live in a glass
house.' If you are going to do this, your people must obey the speed limit," he
stressed.
KLTV, in Tyler, TX, also had "enormous success" with the franchise, according
to News Director Kenny Boles.
"We've received more than 550 e-mails and 145 phone calls in the first week and a
half. Our audience skews a little older, and so we still have a lot of viewers without
computers. We set up a hotline people could call and leave their name, address, phone
number and their problem," he explained.
| "It hit a hot button with viewers who believe
this is the one problem they have in their neighborhood that they can't handle
themselves." |
|
Kenny Boles
News Director, KLTV-TV |
He said, "It's not like they can run the speeders down and give
them tickets. They really, really want help, and many of them don't feel their police
departments have been responsive enough. They are hoping that the more attention that is
brought to their community, the police will have to respond."
Boles' advice: Buy a good radar gun and READ THE DIRECTIONS.
"You need to get a top quality radar gun," he urged. He also purchased a
Bushnell Speedster.
"You need to read the directions. Don't do the typical guy thing and take it out and
start playing with it. You must read the directions, because the accuracy you bring to the
story is very important. There are different angles and ways to get your best readings
with a radar gun. You must know how it works most efficiently," he stressed.
Then, you must have a reporter who brings some personality to the story.
The station started soliciting for neighborhoods with speeding problems five days before
the first story ran.
"We had more than 125 e-mails and 30 phone calls the first night we went on the air
asking people to contact us if they'd like help fighting a speeding problem. We hadn't
even done a story, and we got 125 e-mails!" he said.
They wanted to identify the neighborhoods with the biggest
problems.
"After soliciting for five days, it was easy to get a sense of which communities we
were getting the largest numbers of responses from," he said.
Boles said if your reporter is going to stop motorists who are speeding, you must find
locations where you can clock motorists, and then where you can stop them further down the
road.
Consider hiring security. He added that
depending on where you are doing the story, you might think about providing security from
angry and aggressive drivers. Road rage is not limited to aggressive encounters with other
motorists.
May 26, 2003
Return to top of page.
Beating The System:
Traffic Offenders Get Off
Several stations have done investigative reports on problems with speeders
and drunk drivers having the charges dismissed.
It's outrageous that the most flagrant offenders sometimes go unpunished.
Here are the details of three projects.
Speeding tickets routinely dismissed
In San Antonio, WOAI-TV investigators found that speeding tickets were
often dismissed because of lack of evidence: a police officer either couldn't recall the
stop or didn't show up for court.
Nearly 12,000 tickets were dismissed between 1998 and late 2003.
Troubleshooter Brian Collister broke the story.
About 2,000 of those cases were dismissed because the officer failed to show up in court.
In the other 9,000, the officers couldn't remember the traffic stop. When you were issuing
hundreds of tickets, it was supposedly hard to remember each one.
Speed traps, ticketing patterns and going to traffic court are things many
motorists are interested in, and many have experienced first hand.
"Everybody drives. I want to know where that speed trap is. Even though it may not be
useful to some people, everyone got a kick out of knowing which color cars get the most
tickets and how fast over the speed limit you can go. That information pulled in a lot of
people," said Collister.
Starting point: ticket database
The project began by researching the areas where people received the most
tickets.
"We paid several hundred dollars for the city's database from municipal court. There
was a field on the location where the ticket was written. We were able to come up with the
Top 10 Speed Traps --- down to the intersection or the stretch of road," said
Collister.
The average speed over the speed limit? Seventeen miles per hour.
"It was information people always talk about, and think they know the
answers to. Most people think you can't go more than 5 miles per hour over the speed limit
without risking a ticket. The average speed was 17 miles an hour over," he said.
The two-parter began with a quiz, letting viewers guess the answers.
"We did it like a test. We asked people what color car they thought got the most
tickets, and edited the soundbites together. Everyone except one person thought it was
red. Then we put the answers up," he said.
|
|
|
|
|
|
What color vehicle gets stopped more often than others? |
|
| White |
17.5% |
|
Maroon |
6.0% |
| Black |
12.0% |
|
Silver |
5.4% |
| Red |
10.2% |
|
Green |
5.2% |
| Unknown |
09.4% |
|
Dark green |
4.4% |
| Gray |
06.5% |
|
Dark blue |
3.0% |
| Blue |
06.4% |
|
Gold |
2.9% |
|
|
|
Brown |
2.5% |
|
The second part was a more serious investigation looking at
the fact that officers weren't showing up for court, or when they did show up, they
couldn't remember the details.
One man told Collister, "I get a thrill out of it ... I was on my
Yamaha R-6, but actually I was doing 145 when the cops pulled me over. He got me at 121. I
'm guessing his radar was off."
He didn't pay a fine.
At least eight of his citations had been dismissed.
"How could you not remember a guy doing 145 miles per hour?"
asks Collister.
Collister didn't want to go after people who were doing 60 in a 55 mile an hour zone. It
was important to show examples where people were doing a high rate of speed.
| "You could be next to that man going 145. You
could be on that stretch of highway, too." |
|
Brian Collister
WOAI-TV, San Antonio |
Speeders' secret: pleading to lesser
offense
The idea behind the point system is that bad or unsafe drivers accrue
points for every traffic violation, and eventually, they lose their license.
However, in one suburban Kansas City county, speeders were allowed to
plead down to a non-moving violation and pay double the fine. It maked money for the
municipalities, but it defeated law enforcement's mission of keeping the streets safe.
"We discovered a weakness in the legal system in Johnson County,
Kansas, which is one of the five counties that makes up the metro area," said KCTV
investigative reporter Steve Chamraz.
"People can plead down to a non-moving violation. Basically, the prosecutor turns it
into a parking ticket. You pay double the fine, and it never shows up on your
record," he explained.
Chamraz found that some who pleaded down were "serial speeders."
"We discovered a weakness in the system that allowed one driver to rack up 13 pleas
in 11 years. This man had three tickets in five weeks. Because the communities don't
communicate among themselves, he was able to plead down two of the three tickets, and save
his license," Chamraz explained.
After three tickets, the state could take action against a person's
license if state officials knew about the tickets. One prosecutor pleaded down seven
tickets in eight months for one man.
"It is a major weakness in the system that a lot of people don't want to see
changed," said Chamraz.
Everyone who benefited from avoiding the point system wanted to keep this
as it was.
--- The drivers. They didn't want to change it, because they liked it when the tickets
didn't show up on their records.
--- The cities. They didn't want to change, because they were getting double the fine.
--- The prosecutors. They were part-time employees of the city, and to change would mean
extra work.
--- The lawyers. They didn't want it changed, because the speeders didn't know how easy it
was to plead down, and they often hired a lawyer.
| "Everyone is making money off this, and no one
wants to see it fixed." |
|
Steve Chamraz
KCTV, Kansas City |
Each town in the county had its own procedures and its own
rules, and none of them communicated with each other.
"They don't have a system in place to make sure they don't let serial speeders
continue to drive. In some cases, these people are 'speed demons.' The way it is now, the
system lets them keep driving. It lets them off the hook," he stresses.
Thousands were getting away
Using the open records law, the news staffers obtained more than 15,000
records of moving violations that were pleaded down during a two- year period.
Only half of the cities in the county turned over their records. Chamraz said the numbers
could be as high as 30,000 speeding tickets pleaded down.
The worst of the worst were confronted.
Chamraz highlighted the case of the man who had 16 tickets in 11 years. He dealt down 13
of them. One violation was for a fatal accident, although he wasn't found to be at fault.
"The other driver ran a red light. The man was doing 63 in a 35 mph zone and just
creamed the poor woman," Chamraz said.
Viewers responded to the revelations.
The promotion began on a Thursday night, and the story ran at 10 p.m. on the last Monday
of the book.
"It did a very large number, and won the night handily," he said.
Chamraz added that he received a lot of cooperation from police
departments, who understandably weren't too happy about the practice.
"The police are out there writing tickets only to have them pleaded down," he
said.
Drunk drivers weren't always charged after an
accident
Investigators at WCNC-TV, Charlotte, uncovered a disturbing trend: drunk
drivers who were injured in accidents they caused often were never charged with DWI.
Investigative producer Rick Yarborough was going through court records for
a piece on "Speed Demons" --- people who were charged with driving in excess of
100 mph --- when he noticed a lot of the DWI cases had been dismissed.
"When I was pulling cases by hand to see why the cases had been dismissed, I noticed
several of the drunk drivers had been injured, and were transported to hospitals," he
said.
"I talked to a defense attorney who was very open, and told me point blank that the
worse a drunk driver was injured, the better chance he had of getting off," said
Yarborough.
Yarborough went through more than 7,000 DWI cases from 2001 and 2002 and
found repeated instances of the case being dismissed because the driver was injured.
The district attorney admitted it does happen, and explained there are a
lot of reasons why the case was dismissed.
"When a person is transported to a hospital, a lot of the evidence prosecutors need
to make a case is not there. Officers don't do a field sobriety test. Their first priority
is to try and save the life and get them to a hospital. Often a person is not arrested,
and the accident report is secondary," Yarborough explained.
"Many times the information on the accident report doesn't get transferred to arrest
papers for a DWI, so there is a miscommunication," he added.
He discovered the case of a young woman whose car was hit by a drunk
driver. Her SUV was totalled, and she was seriously injured. The other driver was charged
with DWI, but a few months later, while she was still recovering from her injuries, the
case was dismissed.
The man who hit her had a blood alcohol content three times the legal limit, but the blood
records were missing.
Witnesses had not even been subpoenaed.
When the investigators tried to find the witnesses, Yarborough easily found them listed on
the accident report.
"I talked to them, and they said none of them were ever contacted to appear in
court," he said.
"We profiled her case, and pointed out these were the kind of problems that happen
all the time when there is an accident involving a drunk driver," he added.
Often these people were repeat offenders.
Yarborough said in going through the records for the last two years in the county, as many
as one in three drunk driving cases were dismissed for various reasons. Many of those
people were still on the road.
Yarborough was also surprised to learn that while DWI seemed to be such a
high priority, there were no grants to help clean up the problem.
| "There are grants to help prosecute domestic
violence, sex offenses, and gun related offenses, but no money to help prosecute DWI
offenses." |
|
Rick Yarborough
WCNC-TV, Charlotte |
While of doing the research, he found a study on the same
topic that had been done in Charlotte in the 1990s.
"It showed that more than 70 percent of the people who came into the emergency room,
who were drunk drivers and had been injured, were not charged with the crime," he
said.
December 8, 2003
Return to top of page.
Driving Hazard:
The Drivers Themselves
The biggest danger for a person on the road is often our fellow motorists.
Motoring maniacs
KMGH-TV, Denver
In Denver, KMGH-TV tapped into drivers' pet peeves for two popular series:
"You're Driving Me Crazy" and "You're Still Driving Me Crazy."
"We've been showing people doing things on the road that really bug other
people," said News Director Arlin Stevens.
They covered many angles:
--- Dangerous Drivers. They shot footage at
intersections and showed how three or four cars in a row often run the light after it
changes to red.
--- Ambulance Blockers. Drivers routinely
ignore emergency vehicles running with red light and siren.
"We rode with them and showed how people refuse to get out of the way, and then we
talked with an EMT who told us how getting to the hospital quickly can make a
difference," he said.
--- School Buses. Crews followed school buses. Most
drivers did very well. But in one suburb, bus drivers went through red lights, neglected
to put the stop arm out while discharging students, and routinely exceeded the speed
limit.
Stevens told The Rundown,"It has been our single most successful series
because everybody drives and everybody has something to say about drivers."
The feedback portion of it was a key element.
He said anyone else doing a similar project should include it. "They should make sure
there is a way for viewers to call in with their comments," he added.
The station had an open line for people to call with their favorite pet peeve. At the end
of the week of reports, they did a piece on what viewers said they hated the most.
"In Colorado, what apparently annoys people the most is drivers who get out in the
fast lane and drive slowly," he said.
It's a real problem on two-lane, winding mountain roads where it is difficult to pass.
Another pet peeve: mass transit drivers who pull out in traffic without signaling or
looking to see if a car is coming. Many Denver drivers felt bus drivers bully drivers of
smaller vehicles, and get away with it.
"You could come up with a list of about 20 pet peeves that many of your viewers can
identify with," Stevens added.
The station also did a piece on auto repair.
"We put a camera under the hood and referred to it as the 'Sneaky Cam' and showed how
mechanics work," said Stevens.
The camera was about the size of a small flashlight and was hidden under the hood. No one
discovered it.
The news crew took a well-tuned car, pulled a wire on it and took it around to various
places for repair estimates.
"Most of the places we went were very good," said Stevens.
"It was interesting because we were listening to and watching mechanics as they
opened the hood and went about discovering what the problem was. In some cases, they found
it right away. In some cases, they didn't. Some still charged a good chunk of money for
repairing something that wasn't broken," he said.
June 22, 1992
Rude, aggressive drivers in the Bay State
WGGB-TV, Springfield
WGGB produced a series on things that drive motorists crazy.
"If anyone has moved here from any other part of the country, one of the first things
they learn is that Massachusetts drivers are extremely aggressive, and don't always follow
the rules," said Dan Salamone, News Director.
He explained, "We decided to do a month-long look at people's driving habits. It has
an appeal to all demographics, and people can relate to the topic."
Week 1. Highway driving.
Speeders, weavers and other obnoxious motorists.
A news crew spent a week with the state police. Using wireless microphones, they recorded
the excuses of the drivers --- everything from "My radiator is leaking, and I'm
trying to get to the next exit" to "I didn't know I was going so fast."
The most popular reason: "I have to get to the next exit, because I have to go to the
bathroom."
Week 2. Handicapped parking violators.
By staking out handicapped parking places over a three-day period, the photographers were
able to get a number of offenders on tape.
"We confronted them as to why they parked in a handicapped spot, and we demonstrated
to them by going out with handicapped drivers how inconvenient it is not to get a
spot," said Salamone.
"Once again, their excuses were pretty lame," said Salamone.
"I was just going in for a few minutes." "Oh, am I parked in a handicapped
spot?" "My leg hurts today." "I bruised my leg yesterday."
"Everyone has rationalized why they do it. It was a particular problem on rainy days
when people want to park close," he said.
Week 3. School bus violators.
Some motorists pass buses when the vehicles are loading or discharging students.
One couple talked about how their daughter had been run over and killed by a motorist who
passed a school bus.
"It happened years ago, and they are still in pain over the senselessness of someone
who simply didn't adhere to the flashing red lights. We were able to demonstrate the
problem fairly easily by staking out six or seven different locations where school buses
stop," he said.
A news crew rode on the buses and talked to the drivers, as well as talking to parents.
Some bus drivers wrote down license plate numbers, but there weren't enough police to
enforce the law.
The news crew chased drivers who passed illegally.
"They said they either thought there was nothing wrong with going around it, because
they went around wide, or they had no clue that they had even done it," Salamone
said.
WGGB had a tie-in with a radio station.
"We told people after they watched each report that they could call the next day
during morning drive on WHYN radio and talk about what is driving them crazy," said
Salamone.
During the first three weeks, excerpts of the comments were used on the air each night.
"We installed a camera in the radio station and recorded the talk show host taking
the phone calls. The radio station provided us with the audio of the phone callers,"
he explained.
The TV station used cover video of whatever the topic was people were calling about and
ran two or three minutes of comments each night.
Week 4. Follow up on popular topics.
"We left the final week open to explore some of the topics people are calling in
about," said Salamone.
For instance, to many Massachusetts drivers, a yellow light meant green. And, rotaries
were a problem, too. Many people didn't know who had the right-of-way.
Also, many people didn't know what to do when an ambulance or a fire engine came their
way. A crew rode with an ambulance crew for a day to see how motorists reacted.
"You're supposed to pull over to the right and stop and wait for it to pass, but you
get some people who freak out and stop in the middle of the road, or who pull over to the
left. Some people don't pull over at all, because they have the radio so loud, they can't
hear the siren!" he said.
"It didn't take us long to show this is a legitimate problem. The EMTs wanted to
drive home the message that if it takes an extra 60 seconds for them to get to someone's
house, it may be too late. If someone has a heart attack or is choking, if they are not
breathing, after five minutes there is brain damage," he said.
May 30, 1994
Running the light
WFTS-TV, Tampa
Drivers who run red lights are a menace.
"We did this just two days before the report was released by the federal government
that said running red lights was as deadly a problem as drunk driving and not wearing seat
belts," said Steve Barrett, Managing Editor.
The problem was documented by staking out the intersections.
"We sat at a red light with a police officer and watched people flying through,"
he said.
Some had excuses.
"We caught them on camera, and then got their reactions. Many claimed the light
was yellow. But we had it on tape showing it was definitely red, and they ran
through," said Barrett.
May 25, 1998
Red light camera debate
KOVR-TV, Sacramento
Catching traffic light offenders with a camera and a computer is
controversial. The system is supposed to increase enforcement at dangerous
intersections and reduce accidents.
In Sacramento, critics claimed:
--- The program was designed to generate the most tickets, i.e. most fines, as was
possible.
--- Three-second yellow lights were too short and encouraged drivers to "go for
it." A city traffic engineer responded that people would adjust to any time length,
and keep gunning it anyway.
--- The private contractor didn't constantly check and maintain the cameras. The companies
denied this.
On the city's side, officials told investigative reporter Jon Baird that accidents
dropped by ten percent at the intersections involved after the system was installed.
July 30, 2001
Red light photos causing collisions
WBTV-TV, Charlotte
Rear-end collisions have increased since red light photo enforcement arrived in
Charlotte, according to critics.
Investigative reporter Bob Knowles found that while the state law enabling the cameras was
designed to increase safety, they were not necessarily being deployed at the most
dangerous intersections.
Total accidents were down 1% in three years. But, rear-end collisions were up 15%. A
motorists association representative claimed red light cameras made city streets more
dangerous because drivers were panicking and hitting the brakes for fear of being
ticketed.
Knowles also found a controversy over where six million dollars worth of fines has gone.
The state constitution earmarks fines to help support public schools. However, the city
government has kept the fines collected, and not sent them to the educators.
April 8, 2002
Red Light Photos
XETV-TV, San Diego
An investigation into the city's red light photo enforcement
cameras resulted in some red faces at city hall.
Investigative reporter Greg Phillips said the new system caught more than 3,000 people
every month running red lights. Most had to pay a fine of $300.
"We wondered who was getting caught by the cameras but wasn't paying these
fines," said Phillips.
A public records request to the San Diego Police Department was met with resistance,
and led to a showdown with lawyers. Phillips wanted two years of records of the government
vehicles caught by the cameras, and the results of those tickets.
"The department's attorney told us we could only get the last two months of
violations. We immediately knew we were onto something," said Phillips.
The PD finally agreed to give up the documents.
"What we found was very surprising. Government vehicles --- city, county, state and
federal vehicles --- were caught 542 times, and not once were the drivers of those
vehicles required to pay a fine!" said Phillips.
The investigative reporter conceded that some of them were on legitimate emergency calls,
such as police and fire vehicles.
Phillips said the chief of police admitted serious mistakes were made in the handling of
many of the citations. The reporter added that as a result of the station's investigation,
the citations were being sent to the appropriate city, county, state or federal agency in
an effort to identify the drivers and enforce the tickets.
October 23, 2000
Road construction deaths
WSB-TV, Atlanta
Work-zone fatalities were declining in Georgia, but they began rising.
Actually the drivers were more likely than the workers to be killed in work zone
accidents. One estimate was that three out of four who died were driving.
Many motorists ignored the reduced speed limits around work zones, putting their lives and
the lives of the highway workers in danger. A laser radar detector showed drivers speeding
as high as 74 and 77 mph through one work zone.
Working on the highway was a dangerous job. Often, there were just a few feet that
separated the person from life and death. About 50 of these workers were been killed on
Georgia roads in the previous 30 years.
One man told reporter Tom Regan that he tried to be always on guard, always alert. The
mother of man who had died recently said her only son was going to be married in a short
time.
Surviving workers had impressive stories. One survived a wreck involving a tractor-trailer
truck. Another man lived through being hit by a car going at least 70.
June 24, 2002
Turnpike construction dangers
WPXI-TV, Pittsburgh
Highways that appear narrow due to construction barriers can be scary and dangerous.
Some drivers panic. Others are caught with barely any extra space between the concrete
barrier on one side and a big truck on the other. One woman who had driven through a
stretch of the Pennsylvania Turnpike told reporter Alan Jennings, "It was terrible,
there is no room for error at all."
A turnpike representative claimed the lanes in the construction zones had the same,
standard width. He said the narrow look was just an illusion.
Turnpike records listed speed as the most likely cause of accidents on the road. Most
drivers said they'd prefer wider construction zones.
June 24, 2002
0ne For The Road
WTSP-TV, St. Petersburg
Convicted drunk drivers, whose licenses had been revoked, were
videotaped getting into their cars and driving again.
WTSP investigators documented dozens of convicted drunks driving illegally --- some were
caught on tape coming out of bars and getting in their cars to drive home.
"Nationwide, there were 56,000 people killed in the last two years by drunk
drivers," said reporter Kevin Kalwary.
"More people have died in drunk driving accidents in the last few years that all the
deaths in the Vietnam War. That was probably the most staggering statistic I've
seen."
Florida is the second worst state for drunk driving, second only to California,
according to Kalwary.
"The Tampa-St. Pete area is one of the worst in the country because it is a resort
area and there are a lot of transients," he explained.
The news managers decided to do the story after photographer Dave Herring saw an item
in the newspaper.
"Way down, buried low in a story, was a comment from a judge saying, 'I don't even
think you people are following the rules.' When our photographer saw that he said 'Why
don't we go out and see if they are?' And, that's how the idea was born," Kalwary
explained.
Finding the Suspects
In Florida, drunk driving convictions are a matter of public record. I-Team members went
to traffic court and combed through the records looking for people with multiple
convictions.
"According to the doctors we interviewed, the likely profile was middle-aged single
men. After we looked at them, we looked at some elderly people and some women. Ninety-five
percent of them drove and probably about 15 to 20 percent drink while they drive, "
Kalwary explained.
The I-Team members spent four months outside of the homes of the
convicted drunk drivers --- waiting for them to come out and drive. The
photographers shot tape after work, mornings, and weekends.
"We sat in a surveillance van Friday and Saturday night and day waiting for them to
go to work or to come home. We couldn't let anyone see us follow them," said Kalwary.
"They are all aware that they're not supposed to be doing what they're doing. They
did try to be somewhat cautious, although I was surprised they weren't nearly as cautious
as I thought they would be," he added.
All of the 30 to 40 violators they followed were convicted four times or more. One had
been convicted 11 times.
Kalwary said, "All we did was go through the court files in our surrounding counties
and found the drivers who had the worst records. Then we went down and looked at the ones
we thought were most likely to be driving and started watching them. Every single one of
them drove. We got video of everybody."
They taped one man going into a bar, coming out, and followed him
down the road, where he pulled over and went to sleep.
"We got him up and offered to take him home," said Kalwary. They also
interviewed him about why he continued to drink and drive.
"He said he was going to do it as long as they made cars. And, that he is as good a
driver as anyone who doesn't drink because he's had enough practice at it," said
Kalwary.
The man had served time in jail two times and, totally, had spent close to three years in
jail off and on.
"He had a bunch of cases still pending when we caught him. He's now in jail as are
all of them for violating their probation," said Kalwary.
Violations were widespread
The news team also went to the DUI program which is a court-ordered session for
convicted drunk drivers. They did surveillance of the parking lot and found that
five of the ten students drove themselves to the class, which was illegal to do.
Then, the news investigators went into the courtroom and watched DUI defendants turn over
their license to the judge.
"They were immediately told not to drive again. We followed them outside and they
drove off in their cars," said Kalwary.
All this was captured on tape.
"The judges who saw it were flabbergasted. Everybody was flabbergasted. But, I think
they were more flabbergasted that we got the video rather than that the people were doing
it," said the reporter.
"But, the gist of the story was that the people we were watching just couldn't help
themselves," Kalwary pointed out.
They were alcoholics and he felt that putting them in jail was not going to stop them.
"Our conclusion was, if they were put in the rehab, and kicked the drinking habit,
then they wouldn't be drinking and driving," he added.
Legislators and judges asked for copies of the series to see if they could stiffen the
penalties.
July 4, 1988
Return to top of page.
Drunk driving dangers
WFTV, Orlando
A database was compiled to identify the most dangerous drunk
driving areas.
The focus was on areas that had the most accidents involving alcohol and the most drunk
driving arrests.
"We wanted to let people know what time it happens, and what the most dangerous spots
on the road are," said anchor Wayne Havrelly.
"It was interesting, because you could really see the areas. It was primarily all
along the bars. The biggest surprise was that most of the arrests don't happen on
weekends. The worst time is weeknights at about 11 p.m.," he said.
The college section was also very high.
March 12, 2001
Who's at the wheel?
WMAQ-TV, Chicago
Persons with DUI convictions and suspended driving licenses were
regularly driving --- and having accidents --- for the Chicago Transit Authority.
Typical abuses discovered by WMAQ investigators:
--- A man was hired despite a DUI on his record. He subsequently drew 2 more DUIs
and his license was revoked. He kept on driving for the CTA.
--- A man with at least 3 DUIs and a suspended license was training other bus drivers.
--- A driver who killed a bicyclist had had at least five accidents while driving a bus
for ten years.
--- Agency officials would routinely ask judges to approve restricted driving permits for
problem drivers.
--- Driver histories that could be routinely checked by computer weren't being checked.
December, 2000
Return to top of page.
Over-the-counter DUI
WMAQ-TV, Chicago
Over-the-counter antihistimines can undermine a driver's ability.
News photographer Slyvio Costales tested the theory at the University of Iowa. He
"drove" on a simulator after taking Benadryl. He failed to respond quickly to a
truck that pulled in front of him. He vowed he'd never again drive after taking this
medicine. The manufacturer denied there was a significant problem. However, the Illinois
state police reviewed it all.
Researchers concluded a medication commonly found in over-the-counter cold and allergy
remedies caused more driving impairment than being legally drunk. University of Iowa
scientists made the finding by studying the driving performance of people who had hay
fever and were given diphenhydramine (Benadryl), fexofenadine (Allegra), alcohol and a
placebo.
The subjects' performance, tested in the Iowa Driving Simulator, was poorest after
taking diphenhydramine, even poorer than when they were legally drunk. In comparison,
performance after taking fexofenadine was comparable to performance after taking the
placebo, an inactive substance.
May 29, 2000
Left lane slowpokes
WWOR-TV, New York
Motorists crawling along in the left or fast lane can be
menaces. The impatient drivers, who think they have places to go and
things to do, weave to the right and then dodge back to the left. Many of these moves are
less than safe.
A slow road hog may also set off rage and anger, stimulating other motorists to become
hazards.
When one slowpoke finally slid into a rest area, it was time to find out if he was even
aware of the rules requiring motorists to stay right if they are going slower. He
certainly did know about this, even if he had slowly ignored it.
July 26, 1999
Distracted drivers
WRC-TV, Washington
Drivers who aren't paying full attention to other motorists and
the highway are dangerous.
A photographer set up a camera for morning rush hour and documented the casual approach of
some motorists. They drove and read papers and shaved and applied lipstick and combed hair
and ate and drank. Many, many drivers were using phones.
One woman explained how she had been permanently disabled when she was hit by a woman who
was talking on her cell phone and didn't seem to realize that she was drifting over the
yellow line into the oncoming lane.
One danger is looking down to tap in the numbers on the phone. Another is not having hands
securely on the wheel, ready to react.
March 23, 1998
Drowsy drivers
KMSP-TV, Minneapolis
Fatigued drivers are potentially dangerous, and they are common.
A news crew went with a state trooper who uses an EyeCheck (a drug, alcohol, and fatigue
detection device that is designed to rapidly assess impairment via a hand-held
pupillometer) unit to measure the level of fatigue during traffic stops. They went out on
a Thursday afternoon. Thirteen drivers agreed to be checked. The device showed that nine
of them were drowsy. They were comparable to at least a .05 blood alcohol level if they
had been tested for drinking. One man was shocked, and wondered whether he should be
driving home. Experts say you can feel rested, awake, and still be sleep deprived. Dr.
Michael Bornemann works at the HCMC Sleep Center. He said, "There is significant
cognitive impairment, lapses in judgement, emotional irritability, and mobility as a
result of deprivation."
One sign that you're tired is if you suddenly realize that you don't remember just having
driven some familiar stretch of road.
August11, 2003
Older drivers
WJBK-TV, Detroit
Should elderly people --- 80 years or older --- be under tougher
restrictions for driver's license renewal?
These motorists want to keep motoring. Their activity will be greatly restricted if they
are forced out from behind the wheel.
On the other hand, some of these seniors were hurting themselves and others.
"We had some good video of people driving on the wrong side of the road. We just sat
and waited for it," said News Director Mort Meisner.
They also used footage of serious accidents in the Detroit area and around the country
involving people over 80.
May 30, 1994
Too old to drive?
WBRZ-TV, Baton Rouge
As drivers age, their eyesight and reactions erode.
Sharpness, field of vision, depth and motion perception decline. However, their cars
are of course critical for older drivers to continue shopping, visiting, working, getting
out and having freedom.
An uncle told how his nephew had been killed when a 72-year-old woman pulled out suddenly
in front of him. The victim's grandmother quit driving when she couldn't see at age 69.
However, a records check showed a 105-year-old man still has an active Louisiana driver's
license.
July 26, 1999
Saving teenagers
KMOL-TV, San Antonio
Requiring teenagers to gradually grow their driving skills might
save lives.
The Texas legislature considered a phase-in program where for the first six months,
nighttime driving would be prohibited. In many cases, passengers under 21 would be
banned.
This idea was based on the concept that many young drivers are inexperienced and
dangerous, especially when they have friends in the car. The grim statistics told the
story of how youngsters and cars could be a deadly combination.
Teens hated this proposal. A veteran driving instructor said it was much needed.
March 12, 2001
Peers impair driving
KSL-TV, Salt Lake City
< |