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Hurricane Floyd:
Extended Flooding Created Challenges Afterward

VOLUME 19, NUMBER 38           SEPTEMBER 27, 1999

"We had to airlift some of our crews to areas that were inaccessible. Helicopters flew in reporters and photographers and people with boats met them." "We have been moving our trucks around, powering up, and providing stories as soon as we get them, then powering down and moving somewhere else." "With this coming on the heels of Dennis, we had some very tired people. We had to make sure we staggered shifts enough that we wouldn't burn them out."
Robert Salat
President and G.M.
WNCT-TV
Neal Fox
News Director
WITN-TV
Cindy Sherwood
News Director
WVEC-TV
News crews could only travel by boat or helicopter to reach some places that were isolated by the rain and flood waters after Hurricane Floyd moved through North Carolina.
At one point, the massive storm was 600 miles wide. It dumped record amounts of rain along the East Coast.  Many areas were impacted, but eastern North Carolina was hardest hit. First, Hurricane Dennis battered the Outer Banks and portions of the mid-Atlantic not once,  but twice.   Then, Floyd threatened with its high winds.  The hurricane made landfall on September 16th near Cape Fear, North Carolina with category two winds of 105 mph.  It was a huge storm.
"Floyd dumped an extraordinary amount of rain in our area. We experienced historical floods --- floods that exceeded the 500-year flood plain," said Neal Fox, News Director of WITN-TV, Washington, NC.

"We cover 15 counties, and we had 14 inches of rain. The rain came first, and then the winds came.    I had never seen flash floods before. But we saw cars stranded, and complete cities underwater," said Robert Salat, President and General Manager at WNCT-TV, Greenville.

The rainfall totals from Floyd were extremely high in the regions it hit the hardest. It was made worse by the already saturated ground water levels from previous storms, including  Dennis. It produced an inland flood disaster. There were more than 50 deaths in the United States, most of them in North Carolina. These were mostly due to drowning from fresh water floods.
Rainfall totals were as high as 15 to 20 inches over portions of eastern north Carolina and Virginia.
The estimates for North Carolina: 51 deaths; 7000 homes destroyed; 17,000 homes uninhabitable; 56,000 homes damaged, over 500,000 customers without power out at some point. There was several agricultural damage, with the loss of crops and livestock.

The WNCT engineers had switched to a generator as the hurricane was approaching, which enabled them to stay on the air through the storm and in its aftermath.
The station simulcast its coverage on radio so people who only had portable radios could receive the emergency information.
"We did that last year too, with Hurricane Bonnie, so these were partnerships we already had established," Salat explained.

During the hurricane, part of the roof blew off of WNCT.  The administrative offices on the second floor sustained some water damage, but the station stayed on the air with continuous coverage.

Big storm was only the start of the weather emergency

For days, news operations presented extended on air coverage of the aftermath.
Many roads were impassable. Power was out. Life was disrupted. Public health was endangered.

After a disaster like this viewers desperately needed basic information -- phone numbers, where to go for assistance, shelter information. People called the stations trying to find individuals who were missing and asking which agencies could help with various problems.

The managers at WNCT hired two helicopters to provide aerials of the flooding.
"I went up in the chopper  to take a look at the area. We flew over one town and saw caskets floating!   We had to airlift some of our crews to areas that were inaccessible. Helicopters flew in reporters and photographers and people with boats met them and took them around," said Salat.

Although WITN's two offices --- one in Washington and the other in Greenville --- were not negatively impacted by the storm, many employees were. Homes and cars were ruined. Travel was often slow, even impossible.
A few days after Floyd moved through, Fox told us, "We are working with a bare minimum staff right now. We're in a state of emergency here, and we're trying to provide the emergency information our viewers need --- information like the flood levels, when rivers are supposed to crest, and where the flooding is occurring."

Citizens, officials and reporters with cell phones provided first hand reports.
"At some points we have become radio on TV. Obviously, television is a medium of pictures, but we are resorting to phoners with anyone who can give us information, " Fox said.

Normal life was disrupted for days afterward

In Greenville, the city went dark when five transformers that served the area flooded.
"They sandbagged the power plant and the water plant, but they finally gave way. The power was off for almost 24 hours. The water went off about two days later," said Salat.

The lack of water was an ongoing problem for the entire area, as well as the TV station.
"When you think about everything you use water for, from brushing your teeth to taking a shower to flushing a toilet, you can see what a problem it was," Salat said.

Managers had to send out search teams to locate bottled water and portable toilets.
They also had to find more diesel fuel to power the station's generator. WNCT ran on generator power for over a week.

Salat said, "Getting the fuel to the generator was a major challenge, because the area where the tower is located was one of the hardest hit. It is normally about a 20-minute drive, but it took about two and-a-half hours to get a diesel truck there."

Finding food was difficult, too.
"The shelves were picked clean before the hurricane," said Salat. After the storm, delivery trucks had difficulty getting through.
"People brought things to us at the station. They fed our staff for basically four or five days. As much as we helped the community, they helped us to get through this as well," he added.

Getting live trucks into the locations hardest hit was difficult.
"We have been moving our trucks around and powering up and providing stories as soon as we get them, then powering down and moving somewhere else. It is a continuous process," said Fox.

President toured the stricken areas

President Clinton visited the area to inspect the damage.
"Covering any presidential visit has its demands. We had to map out what normally would have been a 35- minute drive from one city to the next. Because we didn't know the conditions of the roads, we had to plan for a two- to three-hour detour just to be sure we could get our truck there," Fox said.

The drive only ended up taking about an hour, but they had to plan for the worst case scenario.

WNCT's morning anchor, Elizabeth Wilder, was stationed at the airport when President Clinton flew in to tour the devastated area.
The president was with Governor Jim Hunt and the Secretary of Health and Public Safety, Richard Moore.

General Manager Salat was in the control room, watching the feed come in and realized the president was walking over to Wilder.
"We had all been working 12- to 15-hour shifts, and there had been a lot of peaks and valleys in covering this story. It was a very exciting moment for us when he went over to talk to her," said Salat.
"The president walked over with the Governor. He said he understood we had been on the air for three days straight, and asked if she had had any rest. She is pregnant and due in December. She got the interview with the president, and then Secretary Moore said we had been wonderful partners with them throughout the whole ordeal. Live on television he said, 'You have saved lives,"' he said.

WNCT had a staff of about 70 people. Engineers, sales reps, secretaries and managers worked together to help keep the flood coverage going.
"We could not have done this without the help of our sister stations," he added.

Other Media General stations sent crews and/or equipment to help out.
"At first, we just needed to get as many people out in the field as possible. But it was difficult to get the extra people in, because after the storm, Greenville was basically an island. The roads were flooded, and you couldn't get anywhere. Finally, the road to Raleigh opened up, but there were still a lot of detours," he added. WNCT offered staffers free tetanus shots for those who had to wade through contaminated water in the course of the news coverage.

The station also organized a fund-raiser early on, collecting money, food and clothing for storm victims.
"We raised more than $100,000 in cash, and filled six semi-trailers of food and merchandise," said Salat.

Virginia: Having a plan is key to covering and surviving

After ravaging North Carolina, Floyd moved up the coast, and so did the flooding.
"The flooding was so intense that it cut off all the major evacuation routes for Hampton Roads," said Cindy Willett Sherwood, News Director, WVEC-TV, Norfolk.
Interstate 64, a main evacuation route, shut down for several days. It happened so quickly, that some people were not able to get out. The southern routes were shut down, too.
"It is something city officials are going to have to address. At one point during the storm, the rain was coming down at a rate of one inch per hour. If it had continued that way, the entire area would have been swamped, and no one would have been able to evacuate," she said.
"It was a very scary situation, and it is something that hasn't happened here before," she added.

Planning was key to being able to react quickly.
"During the storm we had two fixed microwave links, one at Virginia Beach and one in Hampton. Those were put up in case we weren't able to transmit with our microwave trucks, in case the winds were too strong or we couldn't get through because of flooding," she explained. Sherwood said the news managers made sure crews were geographically and strategically placed, and that they wouldn't work more than 12-hour shifts. It was scheduled so people worked 12 on and had 12 off.
"With this coming on the heels of Dennis, we had some very tired people. We had to make sure we staggered shifts enough that we wouldn't burn  them out," she added.

Managers, too, worked staggered shifts for days.
"We wanted someone in house to make crucial decisions, such as whether we had to do special coverage or whether or not to place crews in a certain location, we wanted someone here to answer those questions," said Sherwood.
That included the weekends as well. The News Director, Assistant Director, Executive Producer and the News Operations Manager shared the duty.

"One thing that was a lesson for us was that Floyd didn't turn out as expected," said Sherwood.
Usually, the Outer Banks gets pounded. On this one, the Outer Banks wasn't much of a factor. Instead, eastern North Carolina and the outlying areas of the Norfolk market were affected.

Sherwood said news managers must be prepared to be flexible when you learn where the worst damage is.
However, that is sometimes easier said than done when you are in extended coverage.
"When you are doing hour after hour, to a certain extent, you need live shots to go to, and you need a lot of them. You are locked down with the crews where they are, and it can be hard to move," she warned.

For other news managers, Sherwood suggested you make sure your plan includes a provision for how you are going to shift your resources when the storm is over and the picture becomes clear.
It was a real problem in this case, because moving crews was difficult with the extensive flooding.
"The magnitude of the flooding surprised everyone. There was so much rain that came on top of all the rain from Dennis that it made for an unusual set of circumstances," she said.

"With weather coverage, there are always going to be surprises. You are never going to be able to predict exactly what will happen and exactly what the impact will be," she added.
"But if you are finding out about it as it is happening, it can be very difficult to move crews and get in the position you need to be in," she said.

Norfolk and Virginia Beach, the two biggest cities in the market, were not too badly affected by the storm.
"It was in pockets where the situation was just terrible. We needed information to come in. People called us, e-mailed us, and our crews were out finding it themselves. Once we found the areas most affected we had to get into position to cover those," she said.

Having been through two big ones, Sherwood said that leading up to it, news managers need to prepare their staffs and avoid burning out, because they will need their energy to cover the aftermath.

"With a hurricane, you often don't know exactly when it will hit. It may slow down, and you could find yourself going through day after day of preliminary coverage, with many long days," she said.

If the hurricane is a bad one, you will have day after day of major coverage where everybody must work.

"After doing 10 hours of extended coverage, you still have newscasts. And, you'll be doing it the next day, and the next and next as well. You can't let up once the initial event is over. That's when you are showing the effects on people who are devastated by it," she added.

Sherwood said all the stations in the market did an excellent job of reporting closings.
"We all ran 24 hours of closings. It is a vital public service and you must make sure the system is in place, and you can get them on the air almost instantly," she stresses.

Crew safety was a critical consideration.
WVEC had a situation with Hurricane Dennis with a crew that narrowly escaped trouble on the Outer Banks.
"That experience made me more cautious for covering Hurricane Floyd. Even though one crew was pushing to be sent to a certain location, the information I had from our meteorologists was that it could be potentially a very hazardous situation. We decided they could not go where they wanted to, that we were not going to take that kind of risk with our people," she said.

"To a certain extent, we try to leave it up to crews to make their best judgment as to their safety, but sometimes these storms are moving so fast they can't judge it on their own." said Sherwood.

Hurricane Floyd background at disastercenter.com   Reports, photos, maps.  

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